After resolving several issues such as being denied the 3G license and the almost controversial of DiGi-TIME 3G license buy-out, company is now setting its course for its third generation network deployment.
In the attached paper clipping, it seems that DiGi had its vendor confirmed and all set for the service delivery by early next year.
Over the years, DiGi had always been one of the more creative and innovative operators within the Malaysian telecommunication industry. Let's hope with the 3G capability, the company can push the boundaries further than what other operators could with their 3G networks and the lead time they had before DiGi comes to the playground.
Other industry observation - MNP pressure :
Prior to the 3G progress announcement by DiGi, the Malaysian mobile service operators are seen to be engaging in some heavy market offensive and defensive moves - mainly stirred by the MNP pressure. Maxis is aggressively engaging in its corporate account acquisition through its Blackberry package, case studies on York and DHL, extending loyalty through the prepaid active line extension and pushing content services... Celcom seems to be building up the defensive approach by highly advertising and promoting its family supplementary packages, it is also placing its defense towards the corporate accounts that it has and increasing reward values for the X-Pax prepaid users. DiGi, pushes more innovation with its life insurance package, new rate plans (Individuals and Corporate) mainly focusing on savings. And as for the new entry into the market, U Mobile is still seen to be only focusing on its rate plans, boasts of its per minute billing and the phone bundling.
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